SASANOKAWA Shuzo
https://www.sasanokawa.co.jp- Exports from Japan
- Booth number S2-P20-002
- Japan exhibitors
- Exportable
- Co-exhibitor
- Organizer : Koriyama City

With a 260-year history, we produce both sake and Japanese whisky.
The expertise developed through generations of sake brewing is inherited in our whisky craftsmanship.
Our sake has received the Gold Prize at Japan’s National Sake Competition.
As the oldest whisky producer in the Tohoku region, our whisky has earned international acclaim.
| Country / Region | JAPAN |
|---|---|
| Exhibited products | Sake,Whisky |
Exhibit Product
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Blended Whisky YAMAZAKURA Black Label
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Target Sector
Restaurants
Retailers
Importers / Distributors -
Usage Scenes(Usage/Recipies)
As an accompaniment to both Japanese and Western cuisine
For serving in bars, hotels, and restaurants
For highball menus -
Specialities,Sales point
・A Local Japanese Whisky from the Oldest Distillery in Tohoku
This blended Japanese whisky is crafted using whisky distilled at the Asaka Distillery, the oldest distillery in the Tohoku region, expressing the unique character and terroir of Japan.
・Carefully Selected Malt & Grain Whisky Blend
In addition to our own malt whisky, multiple carefully selected malt and grain whiskies are expertly blended to achieve both depth of flavor and excellent drinkability.
・Mild and Approachable Flavor Profile
Smooth on the palate, with gentle peat notes and a refined, elegant finish. Designed to be enjoyed by both whisky beginners and seasoned enthusiasts.
・Ideal for Highballs
Crisp and refreshing, with a well-balanced aroma and flavor that holds up beautifully in highballs. Also enjoyable on the rocks or with water.
・Flexible Product Formats for On-Trade and Retail
Available in both boxed and non-boxed options, suitable for bars, restaurants, mass retail, and gift markets.
・Perfect for Promoting Japanese & Craft Whisky
An excellent offering for domestic and international buyers seeking authentic Japanese or regional craft whisky.
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Target Sector
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Fukunoka Junmai Ginjo 「FU」
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Target Sector
Restaurants
Retailers
Importers / Distributors -
Usage Scenes(Usage/Recipies)
As a food-pairing sake in restaurants, particularly those specializing in Japanese cuisine.
For pairing proposals with seasonal dishes such as fresh seafood and vegetables.
As a recommended label for sake enthusiasts seeking bold, distinctive flavors.
As a regional sake offering that communicates local identity and craftsmanship through storytelling. -
Specialities,Sales point
・100% Fukuno-Ka Rice Developed in Fukushima
Made exclusively with Fukuno-Ka, a premium sake rice variety developed by Fukushima Prefecture.
By drawing out the full potential of the rice, this sake delivers a generous aroma and a clean, transparent flavor profile.
・A Versatile Junmai Ginjo Enjoyable from Chilled to Warm
As a chilled sake, it offers elegant aromatics and a crisp finish.When gently warmed, the umami of the rice expands, revealing a richer and rounder expression.Its ability to change character with temperature allows for versatile serving suggestions in restaurants.
・Clean, Well-Balanced Flavor That Pairs with a Wide Range of Dishes
From delicate Japanese cuisine to boldly seasoned dishes, this sake enhances food without overpowering it.Its excellent balance makes it a highly versatile sake for enjoying throughout a meal.
・Proven Quality and Design Recognized in Japan and Overseas
Milano Sake Challenge 2022 — Best Design Award
National Kan-zake Contest (Japan) — Gold Award
The Fine Sake Awards – Sake Best Enjoyed in a Wine Glass — Gold Award
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Target Sector
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Fukushima’s Driest Sake ICHI
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Target Sector
Restaurants
Retailers
Importers / Distributor -
Usage Scenes(Usage/Recipies)
As a food-pairing sake in restaurants, particularly those specializing in Japanese cuisine.
For pairing proposals with seasonal dishes such as fresh seafood and vegetables.
As a recommended label for sake enthusiasts seeking bold, distinctive flavors.
As a regional sake offering that communicates local identity and craftsmanship through storytelling. -
Specialities,Sales point
・Fukushima’s Boldest “Extra-Dry” Sake
By fermenting sugars to their absolute limit, this sake achieves an exceptionally dry profile with remarkable clarity, sharpness, and depth of umami.
Its clean finish and powerful structure strongly appeal to dry-sake-focused restaurants and international markets.
・A New Way to Enjoy Sake: Designed for Drinking on the Rocks
This sake is intentionally crafted to be enjoyed over ice.
Chilling softens the alcohol edge while enhancing both its strength and refreshing character, creating a bold yet crisp drinking experience.
Ideal for warm seasons, modern dining, and bar settings.
・Powerful Flavor That Stands Up to Rich Dishes
With its robust body and sharp finish, this sake pairs exceptionally well with rich and flavorful cuisine—
including fatty meats, boldly seasoned Japanese dishes, as well as Chinese and ethnic cuisines—
creating a dynamic and memorable food pairing.
・“Dry-Focused” Design That Redefines Sake
Unlike traditional, delicate food sakes, this is a sake that meets dishes head-on, enhancing and competing with strong flavors.
Its versatility with global cuisines gives it a clear competitive advantage as an export-oriented product.
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Target Sector
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YAMAZAKURA ASAKA Distillery&4
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Target Sector
Bars & Restaurants, Retailers, Importers
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Usage Scenes(Usage/Recipies)
Suitable as a food-pairing whisky for both Japanese and Western cuisine
Ideal for serving in bars, hotels, and restaurants -
Specialities,Sales point
・A Local Whisky Crafted by the Oldest Distillery in Tohoku
This world blended whisky uses Asaka Distillery malt as its key malt, expressing Japanese regional character and craftsmanship through a carefully composed blend.
・A Refined Blend of Malt & Grain Whiskies from the World’s Five Major Whisky Regions
In addition to our own malt whisky, selected malt and grain whiskies from multiple origins are expertly blended to achieve both excellent drinkability and depth of flavor.
・Mild and Approachable Flavor Profile
Sweet aromas reminiscent of maple syrup unfold alongside clean, gentle herbal notes. Rich malt sweetness, subtle spice, and a lightly smoky finish create a well-balanced and satisfying experience.
Designed to appeal to a wide range of drinkers, from whisky beginners to seasoned enthusiasts.
・Exceptional Versatility
Refreshing and well-balanced, making it ideal for highballs without losing its character. Also enjoyable straight, on the rocks, or with water.
・Proven Quality with International Recognition
Gold Medal winner at the World Whiskies Awards.
An excellent proposal for both domestic and international buyers seeking high-quality Japanese and craft whisky.
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Target Sector
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YAMAZAKURA Single Malt Sasakawa
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Target Sector
Bar / Restaurants
Retailers
Importers / Distributors -
Usage Scenes(Usage/Recipies)
Ideal as a food-pairing whisky across both Japanese and Western cuisines, for service in bars, hotels, and restaurants.
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Specialities,Sales point
• Commitment to Spirit & Production
This whisky is crafted exclusively from carefully selected, non-peated malt whisky distilled in-house.
By using non-peated spirit, it highlights the natural sweetness of barley and the honest character of the original distillate.
Non-chill filtered and natural in color (no added coloring), it preserves the whisky’s authentic aroma, flavor, and mouthfeel.
• Flavor & Aroma Profile
Rich malt sweetness is complemented by vibrant citrus aromas, creating an elegant and expressive nose.
While offering depth and body, the palate remains clean and well-balanced, making it approachable and versatile—enjoyable neat, yet adaptable to any style of drinking.
• Export-Exclusive Release
Produced by the oldest distillery in the Tohoku region, this export-exclusive craft whisky is an ideal choice for customers with a strong appreciation for craftsmanship and natural production methods.
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Target Sector