MAEDA CO.,LTD.
https://an-maeda.co.jp/- Local Specialities in Japan
- Booth number S3-G17-012
- Japan exhibitors
- Exportable
- Co-exhibitor
- Organizer : Ehime Prefecture Organizing Committee/Uwajima City/Yawatahama City/Seiyo City

From Uwajima in Ehime, we deliver happiness to households worldwide through our grain products.
| Country / Region | JAPAN |
|---|---|
| Exhibited products | Packaged rice Pearl barley Mixed grains |
Exhibit Product
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GABA Rice [Foods with Functional Claims]
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Target Sector
Catalog Sales, Mail-Order, Specialty Stores, etc.
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Usage Scenes(Usage/Recipies)
Easy Preparation in the Microwave
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Specialities,Sales point
In addition to glutinous barley, this product is blended with multiple domestically sourced grains and carefully cooked for a delicious finish.
The GABA contained in this product has been reported to help lower elevated blood pressure.
Furthermore, the barley-derived beta-glucan contained in this product has been reported to help moderate the rise in postprandial blood glucose levels.
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Target Sector
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Hotcake Mix Made with Japanese Barley
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Target Sector
Catalog Sales, Specialty Stores, etc.
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Usage Scenes(Usage/Recipies)
Perfect for everyday breakfasts and more
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Specialities,Sales point
With its pleasantly chewy texture, each 50 g serving (approximately one pancake) contains about 3.3 g of dietary fiber, including approximately 1.4 g of barley beta-glucan.
Compared to wheat flour (cake flour), it contains about 2.5 times more dietary fiber (based on the Standard Tables of Food Composition, Revised 5th Edition).
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Target Sector
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Kirari Mochi Barley
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Target Sector
Mass Retailers, Specialty Stores, Catalog Sales
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Usage Scenes(Usage/Recipies)
Simply mix with rinsed rice and cook in a rice cooker
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Target Sector
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Red Bean Rice with Glutinous Barley
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Target Sector
Catalog Sales, Mail-Order, Specialty Stores, U.S. Mass Retailers
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Usage Scenes(Usage/Recipies)
Easy Preparation in the Microwave
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Specialities,Sales point
This traditional sekihan (red bean rice) is made by blending domestically grown glutinous rice and non-glutinous rice with Hokkaido red beans, Kyushu black rice, and Japanese glutinous barley.
Made with 100% domestically sourced ingredients and no artificial coloring, it is enhanced with Kirari Mochi barley (glutinous barley), known for its excellent taste. This addition naturally increases the dietary fiber content, resulting in an authentic and wholesome red bean rice.
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Target Sector
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Uwajima Jako-ten Rice
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Target Sector
For Ehime fairs, mail-order sales, and catalog promotions.
Targeted primarily at men and women in their 40s to 70s, including tourists and returning visitors, as well as health-conscious drivers.
Chosen as a light, non-bulky souvenir that captures the authentic local flavor of Ehime—ideal for sharing with colleagues or relatives. -
Usage Scenes(Usage/Recipies)
[After purchasing as a souvenir, simply take it home and serve it as part of dinner: → Just heat it in the microwave. Even after a busy day, you can enjoy a proper, satisfying meal with no hassle.]
[Perfect as a meal while traveling—at your accommodation, during car camping, or on a ferry: → Shelf-stable at room temperature with no refrigeration required. Lightweight and compact, making it convenient for meals on the go or as an emergency food запас.] -
Specialities,Sales point
This seasoned rice is made with Uwajima-produced “Jako-ten” fish cake, offering an authentic taste of Ehime.
In addition to carrots and burdock root, it is blended with domestically grown glutinous barley (Kirari Mochi), providing a source of dietary fiber.
Simply heat in the microwave for easy preparation. As it contains no wheat, it can be recommended to a wide range of customers.
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Target Sector