BAM.Bi: DX Solution for Accommodation Facilities

Tablets, Smartphones, Telephones
Communication Systems
CRM, SFA, MA
Chatbots
Employee Satisfaction Improvement, Work Style Reform
Energy Saving, Cost Reduction Products
Energy / Cost-saving Others

Target Sector
Hotels, Ryokans, General Accommodation Facilities, Tourism Industry, Local Governments
Usage Scenes(Usage/Recipies)
Multilingual support for inbound guests, In-room mobile ordering & extension calls, Restaurant reservations, Housekeeping status management
Specialities,Sales point
"BAM.Bi" is an all-in-one solution designed to accelerate Digital Transformation (DX) in the hospitality industry. By leveraging guests' own smartphones, it centralizes services such as multilingual translation chat, room service ordering, extension calling, and housekeeping management. This system improves operational efficiency and guest satisfaction while minimizing hardware investment. With zero initial implementation costs and a flat-rate pricing model regardless of room count, it offers predictable running costs and easy adoption.
Countries of Trade
JAPAN ： Direct transactions only

Lateral Thinking

https://www.lateral-t.co.jp/

Japan exhibitors
Not exportable

HCJ 2026
Hotel Systems / Management Tools / Store Management
Booth number W4-C15

Exhibited products	・Target Accommodation & Tourism Industry, Hotels, Ryokans ・Usage Scenes As a digital information tool and concierge for guests during their stay. ・Product Features This web application streamlines communication between facility staff and guests, enhancing the customer experience while achieving operational efficiency and labor savings. Guests can easily access various services via their smartphone browsers, including automatic translation chat (supporting over 130 languages), facility guides, and reservations for room service, rental items, restaurants, private open-air baths, and spa treatments. The management app for staff enables centralized management of reservations and orders, handling of foreign language inquiries via automatic translation, room assignment, restaurant table management, and housekeeping status management. By digitizing analog tasks in the hospitality industry, it significantly improves workflow efficiency and reduces labor requirements.

Exhibited products

・Target
Accommodation & Tourism Industry, Hotels, Ryokans

・Usage Scenes
As a digital information tool and concierge for guests during their stay.

・Product Features
This web application streamlines communication between facility staff and guests, enhancing the customer experience while achieving operational efficiency and labor savings.
Guests can easily access various services via their smartphone browsers, including automatic translation chat (supporting over 130 languages), facility guides, and reservations for room service, rental items, restaurants, private open-air baths, and spa treatments.

The management app for staff enables centralized management of reservations and orders, handling of foreign language inquiries via automatic translation, room assignment, restaurant table management, and housekeeping status management. By digitizing analog tasks in the hospitality industry, it significantly improves workflow efficiency and reduces labor requirements.

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