Web Guide

DATE
February 17 (Tue) - 20 (Fri), 2026
VENUE
Tokyo Big Sight

Kuzu Bar (Traditional Japanese Frozen Dessert made with Kuzu starch)

  • Frozen Foods
  • Sweets, Bakery, Desserts
  • Local Specialty Products
  • Food / Beverage / Seasoning Others
  • Local Products
  • Souvenir / Local Product Others
  • Food Ingredients (material, semi-processed, fully cooked, etc.)
  • Cafe / Bakery / Dessert Others
  • Target Sector

    Hotels and Ryokan (Japanese Inns)
    Golf Courses (Restaurants and Pro Shops)
    High-End Dining Establishments (Japanese Cuisine & Kaiseki Restaurants)
    Cafés
    Tourist Facilities and Attractions
    Roadside Stations (Michi-no-Eki)
    Retail Stores

  • Usage Scenes(Usage/Recipies)

    Serving seasonal Kuzu Bars at check-in allows hotels and ryokan to deliver a refined and premium hospitality experience. By offering original flavors made with locally sourced fruits or tea, properties can effectively highlight regional character and achieve clear differentiation.
    Use as Gift Products for Department Stores and Specialty Shops
    When paired with premium packaging, Kuzu Bars can be positioned as refined gift items suitable for both seasonal and formal gifting. They meet a wide range of gift demand, including summer gifts, year-end gifts, Mother’s Day, and Respect-for-the-Aged Day.
    Use as a Dessert Menu Item in Restaurants and Cafés
    By introducing Kuzu Bars into dessert menus, Japanese cafés and restaurants can easily incorporate a traditional Japanese element. When served with kuromitsu (brown sugar syrup), kinako (roasted soybean flour), or seasonal fruits, they create a visually appealing and high-value dessert presentation.

  • Specialities,Sales point

    Melt-Resistant Japanese Frozen Confection

    1. Exceptionally Simple Operation
    Ready to serve directly from the freezer
    Maintains its shape even after thawing
    ▶ Easy to use even in operations with limited staff

    2. Low Waste and Strong Profitability
    Suitable for long-term frozen storage
    No additional preparation required; simple inventory management
    ▶ A summer dessert that helps stabilize food cost ratios

    3. A Clearly Differentiated Product
    A traditional Japanese frozen dessert distinct from ice cream or sorbet
    Unique and easy to explain to customers
    ▶ Increases average spend per guest and leaves a lasting impression

    4. Suitable for a Broad Customer Base
    Mild sweetness designed for adult palates
    Fruit-based flavors popular with women and children

    5. Versatile Serving Applications
    As an in-room dessert
    For retail sales and takeout

    6. Ideal for Seasonal and Limited-Edition Development
    Suitable for summer-only and region-specific flavor offerings
    Excellent compatibility with locally sourced ingredients
    Can be reintroduced annually as a “flavor of the year”

  • Countries of Trade

    JAPAN : Direct transactions only

    THAILAND : Indirect transactions only

Size / capacity 30mm×90mm×30mm 90g 串130mm
Special Remarks Unlike conventional ice cream, it does not turn into liquid at room temperature, maintaining a jelly-like texture—ideal for takeout and on-the-go consumption.
Versatile Serving Styles
One product offers three texture experiences: fully frozen (firm), slightly softened (crisp yet elastic), and fully thawed (smooth and jelly-like).
Catalog PDF file

Wagashikouboukikuya

https://www.wagashikouboukikuya.com/
  • Japan exhibitors
  • Exportable
  • Co-exhibitor
  • Organizer : SASHIMA YARD
  • HCJ 2026
  • Food & Drinks for Professional-Use / Local Products in Japan
  • Booth number E6-K24-006
Exhibited products 《選・和菓子職 優秀和菓子職が作る上生菓子》
日本の伝統文化でもある四季折々の花鳥風月を表現した上生菓子(練切)。

《身体にも心にも嬉しい 玄米だんご》
地元茨城県産のコシヒカリを使用し、玄米で作った身体にも心にも嬉しい団子。

《とけないアイス? 葛バー》
〝葛粉〟を使用し、フルーツなどを加えた独特の食感の冷凍和菓子。