Tenjinmura Brewery Inc.
https://www.tenjinmura.com- Local Specialities in Japan
- Booth number S3-G17-006
- Japan exhibitors
- Exportable
- Co-exhibitor
- Organizer : Ehime Prefecture Organizing Committee/Uwajima City/Yawatahama City/Seiyo City

A rum crafted using sake yeast in the mountainous regions of Ehime. We present our WHITE RHUM made from molasses, RHUM AGRICOLE from 100% sugarcane juice, BOTANICAL RHUM infused with various herbs and citrus fruits, and SPICED RHUM with the rich aroma of spices.
We have introduced a new product: a clear-tasting white rum specifically designed as a base for rum cocktails. This relatively affordable rum has been crafted with a neutral flavour profile, enabling it to serve as a Japanese rum base for cocktails.
| Country / Region | JAPAN |
|---|---|
| Exhibited products | white rum, rum agricole, botanical rum, spiced rum, Japanese rum, spirits, Japanese sugarcane, sugarcane raw material, sugarcane juice, International Wine & Spirits Competition award winner, IWSC award winner, organic rum, rum for cocktails, craft rum, rum made with sake yeast |
Exhibit Product
-
AOHARA BOTANICAL RHUM
-
Target Sector
Premium bars & hotel lounge bars, Retail outlets & department stores: As gifts.
-
Usage Scenes(Usage/Recipies)
Premium bars & hotel lounge bars ; Neat, on the rocks, or with soda.
Retail outlets & department stores: As gifts. -
Specialities,Sales point
This rum is based on white rum made from Okinawa brown sugar and flavored with several botanicals. Ehime is famous for a lots of different citrus, we use Misyo called Japanese pomelo, its aroma gives cool and refreshing taste. Herbs and botanicals grown on the brewery's premises are also used. The dignified and refreshing aroma is somewhat reminiscent of Japan.
Award; SFWSC2024 SILVER
IWSC2024 BRONZE
-
Target Sector
-
AOHARA ORGANIC RHUM AGRICOLE
-
Target Sector
Bars, restaurants, liquor wholesalers, hotels, department stores
-
Usage Scenes(Usage/Recipies)
Premium bars & hotel lounge bars: Neat, on the rocks, or with soda. Retail outlets & department stores: As gifts.
-
Specialities,Sales point
The world’s first Agricole type rum made from Ehime sugarcane juice and Sake yeasts.
This rum is made using only organically grown sugar cane juice.
Fresh grassy aroma derived from raw materials and green apple-like flavor. The flavor of this rum can be enjoyed straight or with carbonation.
IWSC 2024 GOLD/2025 SILVER
Organic JAS Certification (May, 2023)
-
Target Sector
-
AOHARA SPICED RHUM
-
Target Sector
Premium bars & hotel lounge bars, Retail outlets & department stores: As gifts.
-
Usage Scenes(Usage/Recipies)
Premium bars & hotel lounge bars: Neat, on the rocks, or with soda. Retail outlets & department stores: As gifts.
-
Specialities,Sales point
This amber-colored rum is based on white rum made from Okinawan brown sugar and flavored with several spices. In addition to spices such as mellow cinnamon and star anise, it also uses ingredients unique to Japan, giving it a savory flavor not found in other rums. The rum's natural sweetness is blended with the spices, giving it a rich aroma with a refreshing aftertaste.
It can be used in hot cocktails, poured over tea or chai, or drizzled over vanilla ice cream. Just a few drops in your everyday drinks and sweets will give you a different taste.
When drinking it straight, a dash of brown sugar is recommended. It's also good for cocktail, Negroni.
-
Target Sector
-
AOHARA WHITE RUM
-
Target Sector
Bars, restaurants, trading companies, liquor wholesalers, hotels, department stores
-
Usage Scenes(Usage/Recipies)
Premium bars & hotel lounge bars: Neat, on the rocks, or with soda. Retail outlets & department stores: As gifts.
-
Specialities,Sales point
The world’s first Rum made from Ehime sugarcane and Sake yeasts.
We used two types of Sake yeasts, one produces sweetness and banana-like aroma, and the other produces a fresh sour apple-like taste and an anis-like aroma. Wash fermentation periods are relatively longer, 2 to 4 weeks comparing to usual rum. This gave rich flavor to our rum.
This rum is best enjoyed straight, with ice or just soda, as we want you to enjoy the taste of the rum itself.
note: ripe banana, pineapple elements, nutty and some rich oils, slight mint scent.
Award: IWSC 2025 SILVER
-
Target Sector