Online Guidebook

DATE
March 10 (Tue) - 13 (Fri), 2026
VENUE
Tokyo Big Sight

YAMATO Miso – Sengoku Series

  • Processed agricultural products
  • Liquid Seasoning
  • Target Sector

    Department stores

    Gift & souvenir shops

    Airport shops and railway station retail

    Specialty food stores (miso, rice accompaniments)

    Museums and cultural facilities

    Inbound & tourism-related retailers

    Promotional and themed retail displays

  • Usage Scenes(Usage/Recipies)

    Rice topping

    Grilled rice balls

    Oden and konjac

    Steamed or fresh vegetables

    Tofu dishes

    Appetizers

    Souvenir and gift use

  • Specialities,Sales point

    During Japan’s Sengoku period, fermented foods played an important role as military provisions (Hyourou).
    YAMATO Miso is a modern evolution of this fermented food tradition, created as a ready-to-eat Japanese side-dish miso.

    This product combines Narazuke (traditional Japanese pickled melon) with seasonal Yamato vegetables, gently blended into mellow miso to enhance natural umami and balance.
    Inspired by Toyotomi Hidenaga, known as a wise strategist and unifying force, the flavor expresses harmony, calmness, and balance rather than intensity.

    Versatile and easy to use, YAMATO Miso pairs well with rice, grilled rice balls, oden, konjac, vegetables, and tofu.
    A reliable everyday item with cultural storytelling, suitable for both daily meals and gift use.
    Vegetables used may vary by season.

  • Countries of Trade

    JAPAN : Both direct and indirect transactions are acceptable

    Others : Both direct and indirect transactions are acceptable

Size / capacity 110g / glass jar

Approx. 58 × 58 × 78 mm
Ingredients JPY 1,000 (excluding tax)
Special Remarks 180 days from the date of manufacture

BEPPINNARAZUKE

https://www.beppin-naraduke.com/
  • Japan exhibitors
  • Exportable
  • Co-exhibitor
  • Organizer : Nara prefecture
  • FOODEX JAPAN 2026 / 2026 Japan Meat Industry Fair 50th
  • Local Specialities in Japan
  • Booth number S3-K15-103
Exhibited products This product series is inspired by Japan’s Sengoku period and reimagines the food culture of warlords for the modern table.
Each flavor is based on the lives and philosophies of famous Sengoku leaders such as Toyotomi Hideyoshi, Toyotomi Hidenaga, Oda Nobunaga, and Tokugawa Ieyasu, expressed through taste.

Each product features the warlord’s family crest (Kamon) and is designed as a “flavor of life,” reflecting ambition, strategy, harmony, or endurance.
Japanese history is not only shown through design, but experienced through flavor.

At the core of the series is Narazuke, one of Japan’s oldest fermented foods, traditionally used as a preserved food and wartime provision.
Using an original Narazuke recipe produced exclusively for our brand and refined in our own workshop, this traditional food has been evolved into a modern, versatile seasoning.

By connecting traditional Japanese fermentation culture with contemporary tastes, this series appeals to younger generations and global markets.
It is an award-winning, story-driven product that combines history, design, and flavor, suitable for retail, gifts, and cultural food merchandising.