Online Guidebook

DATE
March 10 (Tue) - 13 (Fri), 2026
VENUE
Tokyo Big Sight

Japanese sake Hiten-nyo Shinig mist Sparklingsake

  • Japanese Sake
  • Target Sector

    Urban consumers and new sake drinkers seeking premium yet approachable Japanese sparkling beverages.

    “Shining Mist” is ideally positioned as Japanese Sparkling Sake for toasts, celebrations, and special occasions. Its elegant effervescence, modern presentation, and approachable taste profile make it particularly attractive in metropolitan markets, upscale restaurants, and lifestyle-focused retail environments.

    It appeals to consumers who enjoy sparkling wine or champagne but are looking for a distinctive Japanese alternative with strong visual impact and contemporary branding.

  • Usage Scenes(Usage/Recipies)

    1. Celebratory Toasts
    Ideal for birthdays, anniversaries, corporate events, and festive gatherings. A refined alternative to champagne.

    2. Aperitif Service
    Perfect as a pre-dinner drink in restaurants and bars. Its light, refreshing bubbles stimulate the palate and pair well with appetizers.

    3. Girls’ Nights & Social Gatherings**
    Stylish and approachable, appealing to consumers who enjoy sparkling wine and contemporary lifestyle branding.

    4. Special Occasions & Seasonal Events
    Suitable for holiday celebrations, New Year’s events, and luxury hospitality settings.

    5. Bottle-Serve Concept
    The 330ml bottle can be served directly, making it practical for busy venues while maintaining a premium presentation.


  • Specialities,Sales point

    1. Clear Market Differentiation
    Positioned as “Japanese Sparkling Sake”, offering a unique alternative to champagne and prosecco. Expands beyond traditional sake shelves into the sparkling and celebration category.

    2. Access to New Consumer Segments
    Appeals to urban, lifestyle-oriented consumers and sparkling wine drinkers. Effective for attracting younger demographics and female customers who may not typically purchase sake.

    3. Premium Visual Impact = Higher Sell-Through
    The distinctive blue bottle stands out strongly on shelves and in restaurants, encouraging impulse purchases and social media visibility.

    4. 330ml Ready-to-Serve Format = Operational Advantage
    Bottle-serve format reduces labor, speeds up service, and improves table turnover—particularly valuable in labor-short restaurant environments.

    5. Strong Margin Potential
    Premium positioning with accessible taste profile supports competitive pricing strategies while maintaining attractive margins in both retail and on-premise channels.

    6. Flexible & Scalable Supply
    Available for small trial orders through pallet and full-container shipments. Full export documentation and regulatory support provided.

  • Countries of Trade

    ALASKA : Both direct and indirect transactions are acceptable

    ARGENTINA : Both direct and indirect transactions are acceptable

    AUSTRALIA : Both direct and indirect transactions are acceptable

    AUSTRIA : Both direct and indirect transactions are acceptable

    BAHRAIN : Both direct and indirect transactions are acceptable

    BELGIUM : Both direct and indirect transactions are acceptable

    BRAZIL : Both direct and indirect transactions are acceptable

    CANADA : Both direct and indirect transactions are acceptable

    CAMBODIA : Both direct and indirect transactions are acceptable

    CHILE : Both direct and indirect transactions are acceptable

    CHINA : Both direct and indirect transactions are acceptable

    COOK ISLANDS : Both direct and indirect transactions are acceptable

    CZECH : Both direct and indirect transactions are acceptable

    DENMARK : Both direct and indirect transactions are acceptable

    ECUADOR : Both direct and indirect transactions are acceptable

    ESTONIA : Both direct and indirect transactions are acceptable

    FINLAND : Both direct and indirect transactions are acceptable

    FRANCE : Both direct and indirect transactions are acceptable

    FRENCH POLYNESIA : Both direct and indirect transactions are acceptable

    Others : Both direct and indirect transactions are acceptable

    GERMANY : Both direct and indirect transactions are acceptable

    GREECE : Both direct and indirect transactions are acceptable

    HAWAII : Both direct and indirect transactions are acceptable

    HONG KONG : Both direct and indirect transactions are acceptable

    HUNGARY : Both direct and indirect transactions are acceptable

    INDIA : Both direct and indirect transactions are acceptable

    INDONESIA : Both direct and indirect transactions are acceptable

    IRELAND : Both direct and indirect transactions are acceptable

    ISRAEL : Both direct and indirect transactions are acceptable

    ITALY : Both direct and indirect transactions are acceptable

    JORDAN : Both direct and indirect transactions are acceptable

    KAZAKHSTAN : Both direct and indirect transactions are acceptable

    KOREA : Both direct and indirect transactions are acceptable

    LAOS : Both direct and indirect transactions are acceptable

    LATVIA : Both direct and indirect transactions are acceptable

    LITHUANIA : Both direct and indirect transactions are acceptable

    MACAO : Both direct and indirect transactions are acceptable

    MALAYSIA : Both direct and indirect transactions are acceptable

    MYANMAR : Both direct and indirect transactions are acceptable

    NETHERLANDS : Both direct and indirect transactions are acceptable

    NEW CALEDONIA : Both direct and indirect transactions are acceptable

    NEW ZEALAND : Both direct and indirect transactions are acceptable

    PERU : Both direct and indirect transactions are acceptable

    PHILIPPINES : Both direct and indirect transactions are acceptable

    POLAND : Both direct and indirect transactions are acceptable

    SAIPAN : Both direct and indirect transactions are acceptable

    SAUDI ARABIA : Both direct and indirect transactions are acceptable

    SINGAPORE : Both direct and indirect transactions are acceptable

    SLOVAKIA : Both direct and indirect transactions are acceptable

    SOLOMON : Both direct and indirect transactions are acceptable

    SOUTH AFRICA : Both direct and indirect transactions are acceptable

    SPAIN : Both direct and indirect transactions are acceptable

    SWEDEN : Both direct and indirect transactions are acceptable

    SWITZERLAND : Both direct and indirect transactions are acceptable

    TAIWAN : Both direct and indirect transactions are acceptable

    THAILAND : Both direct and indirect transactions are acceptable

    TURKEY : Both direct and indirect transactions are acceptable

    U.A.E. : Both direct and indirect transactions are acceptable

    U.K. : Both direct and indirect transactions are acceptable

    U.S.A. : Both direct and indirect transactions are acceptable

    VANUATU : Both direct and indirect transactions are acceptable

    VIET NAM : Both direct and indirect transactions are acceptable

Size / capacity 330ml
Manufacturer's Suggested Retail Price JPY1200
Ingredients 100% Yamagata-grown sake rice “Dewa no Sato”
Rice Koji
Carbon dioxide (for natural effervescence)

Shining Mist is crafted using 100% premium sake rice “Dewa no Sato” from Yamagata Prefecture, polished to 60% (Seimai Buai 60%), placing it in the Junmai Daiginjo class.
By combining high-grade rice polishing with traditional koji fermentation techniques, it delivers refined elegance, purity, and

Hiten-nyo/CORTESE Co.,Ltd.

https://www.cortesecorp.com/
  • Japan exhibitors
  • Exportable
  • FOODEX JAPAN 2026 / 2026 Japan Meat Industry Fair 50th
  • SAKE JAPAN
  • Booth number S3-K11
Exhibited products HITEN-NYO is a Japanese sake brand inspired by a celestial maiden dancing in the moonlight. Developed in collaboration with a traditional regional brewery, it combines authentic craftsmanship with modern branding and global market strategy.

The lineup features “Shining Mist,” a sparkling sake with fine, lively bubbles perfect for celebrations, and “Sweet Moon,” a smooth dessert-style sake with gentle sweetness and an elegant finish. The brand is designed to appeal to both experienced sake drinkers and new consumers seeking a refined and approachable style.

Beyond HITEN-NYO, CORTESE Co., Ltd. operates as a trading company handling a wide range of Japanese alcoholic beverages, including sake, Japanese wine, whisky, umeshu, and yuzu liqueur. We offer flexible export solutions from small trial lots to full-container shipments, with regulatory documentation and OEM support available.

We welcome distribution partners interested in distinctive, high-quality Japanese beverages.