Online Guidebook

DATE
March 10 (Tue) - 13 (Fri), 2026
VENUE
Tokyo Big Sight

Yuzu Peel Vinegar

  • Vinegar
  • Target Sector

    1. Health-conscious, natural lifestyle segment (ages 30-60)
     ・Tends to prioritize ingredient origins and production methods, avoiding additives.
     ・Interested in the health benefits of fermented foods and vinegar, incorporating them regularly.
     ・Incorporates habits like adding yuzu peel vinegar to morning warm water, salads, or drinks.
    2. Beauty and wellness-conscious women
     ・Focus on inner beauty, selecting foods effective for gut health, metabolism improvement, and skin care.
     ・Attracted to “aromatic vinegars” and “made with domestic yuzu.”
    3. Gift-giving and mail-order enthusiasts
     ・Choose elegant, health-conscious products for seasonal greetings or small gifts.
     ・Prioritize packaging and storytelling, seeking “gifts that convey heartfelt sentiments.”
    4. Buyers for high-end select shops and department stores
     ・Seek products with regional character, uniqueness, and health benefits.
     ・Differentiate through products that appeal to the senses, such as the aroma of yuzu or the texture of its peel.

  • Usage Scenes(Usage/Recipies)

    ●Proposal as a Health-Conscious Beverage
    Simply mix with water, carbonated drinks, milk, or alcohol to easily incorporate into daily “vinegar-based” beverages.
    ●Promotion in Breakfast & Yogurt Sections
    Can be proposed as part of a morning health routine by adding to yogurt or smoothies.
    ●Utilization as a Cooking Vinegar
    Enables culinary proposals utilizing yuzu fragrance, such as dressings, marinades, salads, and finishing simmered dishes.
    ●Incorporation into Gift and Regional Product Lines
    Using Kawane Yuzu from Akitakata City, Hiroshima Prefecture, it suits gift and tourist shops highlighting regional character.
    ●Natural Food and Organic Section Placement
    With pesticide-free ingredients during cultivation, static fermentation, and additive-free formulation, it appeals as a clean label product.
    ●Seasonal Product Proposals (Pollen Season/Seasonal Transitions)
    Promote its support for immune balance through acetic acid bacteria, positioning it as a product that addresses seasonal concerns.
    ●Menu Enhancement Ingredient for Restaurants
    Its yuzu fragrance and mellow acidity make it easy to use as an accent in drink menus and dishes.

  • Specialities,Sales point

    Yuzu peel vinegar is a rare fermented vinegar made only from the peel of “Kawane Yuzu” from Akitakata City, Hiroshima Prefecture, without any fruit juice.
    It utilizes the entire peel of yuzu grown without pesticides during cultivation and has about four times the total polyphenol content of apple vinegar.
    It contains an amount of polyphenols comparable to black vinegar and can be offered as a high-value-added health vinegar.
    It is slowly brewed using traditional static fermentation to achieve the aroma, umami, and mellow acidity of yuzu.
    It is finished while retaining acetic acid bacteria, and is attracting attention as a product that helps maintain immune balance and alleviates seasonal ailments.
    It can be mixed with water, carbonated drinks, milk, alcohol, and more, and its taste makes it easy to continue as part of your daily vinegar routine.
    This item fits well in health-conscious sections, gift displays, and regional product lines.

  • Countries of Trade

    JAPAN : Both direct and indirect transactions are acceptable

Size / capacity Net Volume: 265ml
Product Dimensions: Width 55mm × Height 198mm × Depth 55mm
Total Weight: 516g
Manufacturer's Suggested Retail Price ¥1,500 (excluding tax)
¥1,620 (including tax)
Ingredients Yuzu peel (Hiroshima Prefecture), alcohol
Requisite documents/ certification FSSC22000
Expiration date Best before: 750 days

Masanosuke Shouten

https://www.masanosuke.shop/
  • Japan exhibitors
  • Exportable
  • FOODEX JAPAN 2026 / 2026 Japan Meat Industry Fair 50th
  • Condiments / Seasoning
  • Booth number E6-W57
Exhibited products Hiroshima Oysters, Yuzu Peel Vinegar, Kakitoma