FIRMA ITALIA
https://firmaitalia.it/- National Pavilion
- Booth number W2-K29-108
- Overseas exhibitors
- Exportable
- Co-exhibitor
- Organizer : Italian Pavilion
At the FIRMA ITALIA booth, visitors will discover the latest innovations from the brand, including the new Mac & Cheese range, available in 7 different variants, presented in a paper box with inner pouch. The booth will also feature Pasta Love in Cup, offered in 7 delicious varieties, designed for convenience and modern consumption.
In addition, FIRMA ITALIA will present the restyling of its traditional pouch line, featuring a renewed and contemporary design.
All products are fully customizable and available for private label solutions.
| Country / Region | ITALY |
|---|---|
| Exhibited products | Dehydrated ready meals solution based on pasta ( long an cut pasta, gnocchi ), risottos, soups, sauces, polenta, side dishes, ethnic ready meals (paella, Cantonese rice, couscous), flavored mashed potatoes, Mac & Cheese and Pasta in Cup. |
Exhibit Product
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Dehydrated Mac & Cheese
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Target Sector
Retail (premium and specialty food stores), Food Service (restaurants, cafés, casual dining, catering), Importers and Distributors of international and Italian food products, and Convenience Food buyers seeking high-quality, shelf-stable meal solutions.
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Usage Scenes(Usage/Recipies)
Suitable for home meals, office lunches, and casual dining occasions. Ideal for food service environments where ease of preparation and consistent results are required. Designed for consumers and professionals looking for a convenient, high-quality meal solution with minimal preparation time and no refrigeration needs, thanks to its long shelf life.
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Specialities,Sales point
A gourmet Mac & Cheese range made with high-quality Italian pasta, offering authentic “al dente” texture, 7 distinctive flavors, easy preparation, long shelf life, and a shelf-stable format ideal for retail and food service.
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Target Sector
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Dehydrated Pasta Love in Cup
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Target Sector
Retail (convenience stores, supermarkets, premium and specialty food shops), Food Service (cafés, casual dining, catering), Importers and Distributors of international and Italian food products, and buyers focused on ready-to-eat and on-the-go meal solutions.
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Usage Scenes(Usage/Recipies)
Ideal for office lunches, travel, outdoor activities, and quick meals at home. Suitable for convenience-driven consumption where fast preparation, portability, and consistent quality are required. Perfect for on-the-go eating and situations with limited cooking facilities.
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Specialities,Sales point
A shelf-stable dry cup pasta made with Italian pasta expertise, ready in 5 minutes by adding hot water, offering authentic “al dente” texture, 7 gourmet recipes, long shelf life, and a convenient single-serve format ideal for retail and food service.
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Target Sector