Flash Fuel: Instant Coffee

Import and wholesale:

Food and beverage importers
Specialty beverage importers
Organic / natural product importers
Trading companies (food)

Distribution:

Food wholesalers / regional distributors
Specialty grocery distributors
HRI and institutional supply distributors

Retail:

Premium grocery chains
Natural / organic grocery retailers
Club / warehouse retail (value bulk formats)
Outdoor / adventure retail
Specialty coffee retailers / roasters
Gift and lifestyle retailers (premium Canadian products)
Foodservice and hospitality
Hotels and resorts
Ryokan and tourism facilities
Cafés and coffee chains
Restaurants and bakeries
Corporate and institutional buyers (offices, campuses, travel)

Online:

E-commerce retailers (domestic Japan)
Cross-border e-commerce / subscription platforms

Home and daily use:
Everyday home coffee
Morning routine and breakfast
Home brewing and specialty coffee
Premium gifting at home

Outdoor and travel:
Outdoor activities and camping
Hiking, skiing, climbing, fishing
Travel and tourism use
Convenience coffee on the go

Work and office:
Office coffee and corporate use
Meetings and staff rooms
Workplace premium refreshment
Hospitality and foodservice
Hotel guest rooms and lounges
Ryokan and tourism facilities

Café and coffee shop menus:
Restaurant dessert or after-meal coffee
Events and catering
Retail and gifting
Premium grocery and lifestyle retail shelves
Seasonal gift sets and souvenirs
Canadian heritage / tourism retail

Product quality and differentiation:
Premium craft whole bean roasted coffee from Canada, built for the way people actually live and explore
Flash Fuel brings CHRC craft coffee to an instant format, ready in seconds without losing the real coffee experience
Flash Fuel uses spray-dried coffee plus micro-ground coffee for fuller flavour and body

Origin and trust:
Made in Canada
Organic certification
Traceable sourcing and a transparent supply chain
Long-term producer and cooperative relationships

Market proof and retail traction in Canada
CHRC is a proven, high-velocity brand in Canada with national retail distribution
Carried by leading retailers including Whole Foods Market (national Canada), Farm Boy, Healthy Planet, Fortinos, Real Canadian Superstore, Calgary Co-op, Safeway, Sobeys, IGA, Nature’s Fare, Choices Markets, and MEC (national)
Strong repeat purchase performance across grocery, natural, and outdoor channels

Buyer friendly logistics:
Export ready and fully palletized for Japan, flexible order mix
Shelf life and nutrition independently verified by a Canadian lab
CPTPP eligible, 0 percent tariff into Japan

Brand:
Canadian outdoor heritage, conservation-led, giftable.

JAPAN ： Both direct and indirect transactions are acceptable

U.S.A. ： Both direct and indirect transactions are acceptable