Online Guidebook

DATE
March 10 (Tue) - 13 (Fri), 2026
VENUE
Tokyo Big Sight

BLACK ANCHOVIES SAMBAL PASTE

  • Ready-to-eat Foods, Sealed Packaged Foods (e.g., curry, rice bowl toppings)
  • Target Sector

    1. Food Service Industry (HoReCa)

    Restaurants and Izakayas: Japanese and Asian restaurants can use the paste to prepare authentic spicy dishes, stir-fries, seafood accompaniments, and sambal-based sauces.

    Hotels and Catering Services: Ideal for buffet dishes, banquet meals, and catered events where bold flavors are needed.

    Fusion Cuisine Operators: Suitable for creative dishes such as sambal fried rice, noodles, or seafood fusion plates.

    2. Online Marketplaces / E-Commerce

    Platforms such as Amazon Japan, Rakuten, and specialty online stores provide access to Japanese consumers seeking convenient, flavorful, and ethnic cooking pastes.

    3. Institutional Buyers

    Airline catering, corporate cafeterias, universities, and hospitals may use the paste to prepare large quantities of spicy, flavorful dishes.

  • Usage Scenes(Usage/Recipies)

    1. Home Cooking:

    Marinate or stir-fry with vegetables, seafood, or meats.

    Prepare sambal fried rice, noodles, or spicy seafood dishes.

    Ideal for quick, flavorful meals at home or for bento boxes.

    2. Restaurants and Food Service:

    Japanese, Asian, and fusion restaurants can use the paste for consistent, authentic sambal-based dishes.

    Hotels and catering services can incorporate it into buffet spreads, seafood platters, or banquet dishes.

    Fusion menu applications: sambal pasta, rice bowls, seafood stir-fries, and creative tapas-style dishes.

  • Specialities,Sales point

    Authentic Southeast Asian Flavor
    Rich, spicy, and umami-packed taste from traditional sambal recipes with black anchovies.

    Convenient & Time-Saving
    Ready-to-use paste allows quick preparation of flavorful dishes without preparing multiple spices.

    Versatile Usage
    Can be used for seafood stir-fries, sambal fried rice, noodles, rice bowls, and fusion dishes.

    Consistent Taste & Quality
    Ensures uniform flavor in every preparation, ideal for restaurants, food service, and home cooking.

Size / capacity 9CM X 8CM X 8CM / 180g
Ingredients Anchovies, red onion, cooking oil, chilli, sugar, salt
Requisite documents/ certification HALAL
Expiration date Shelf Life: 18–24 months from the date of manufacture (depending on packaging type).

Storage Condition: Store in a cool, dry place away from direct sunlight. Refrigerate after opening for best quality.

SUMATRAA INDUSTRIES SDN BHD

https://www.sumatraafood.com.my/
  • Overseas exhibitors
  • Exportable
  • Co-exhibitor
  • Organizer : SELANGOR STATE DEVELOPMENT CORPORATION - PKNS
  • FOODEX JAPAN 2026 / 2026 Japan Meat Industry Fair 50th
  • National Pavilion
  • Booth number S1-R11-009
Exhibited products Sumatraa Industries Sdn Bhd is a Malaysian food manufacturer specializing in high-quality Ready-to-Eat (RTE) and frozen food products designed for modern consumers seeking convenience without compromising on taste and authenticity.

At this exhibition, we are showcasing our range of:

Ready-to-Eat meals (retort-packed & instant heating)

Traditional sauces and cooking pastes

Innovative food solutions for retail and food service sectors

OEM and private label manufacturing services

Our products are developed with strict quality control standards, ensuring food safety, consistency, and rich traditional flavours tailored for both local and international markets.

We welcome distributors, retailers, wholesalers, and strategic partners to explore collaboration opportunities with us.