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Target Sector
1. Food Service Industry (HoReCa)
Restaurants, cafés, hotels, and catering companies are key target sectors. Curry paste can be used by chefs to prepare various curry-based dishes quickly while maintaining consistent flavor and quality. It is suitable for Asian restaurants as well as fusion cuisine establishments.
2. Retail Sector
Supermarkets, hypermarkets, international grocery stores, and specialty Asian food retailers are important distribution channels. These outlets target consumers who enjoy cooking curry dishes at home using convenient cooking pastes. -
Usage Scenes(Usage/Recipies)
For home cooking, consumers can easily prepare curry dishes by adding curry paste to meat, seafood, or vegetables. It is ideal for preparing dishes such as chicken curry, seafood curry, vegetable curry, and other Southeast Asian-style curry meals.
In the food service sector, restaurants and catering businesses can use curry paste as a base ingredient to prepare curry dishes efficiently while ensuring consistent taste and quality. It can also be used in menu items such as curry rice, curry noodles, and fusion dishes. -
Specialities,Sales point
Authentic Southeast Asian Flavor
Made from traditional recipes and selected spices, delivering rich and genuine taste.
Convenient & Time-Saving
Ready-to-use paste allows quick preparation of curry dishes without the need to mix multiple spices.
Versatile Usage
Suitable for various dishes such as chicken, beef, seafood, or vegetable curry, as well as fusion dishes like curry rice bowls and curry noodles.
Consistent Taste & Quality
Ensures uniform flavor in every preparation, ideal for both home cooks and food service operators.
Long Shelf Life
Stable shelf life suitable for export and retail distribution in Japan.
Halal & Safe for Consumers
Halal-certified option available, catering to Muslim consumers and expanding the market reach.
Suitable for Multiple Channels
Can be used in restaurants, supermarkets, ready-to-eat meals, and e-commerce sales.
| Size / capacity | 18CM x 25cm |
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| Ingredients | Chili, onion, garlic, ginger, galangal, lemongrass, turmeric, cooking oil, salt, mixed spices. (All ingredients are natural, additive-free, and Halal-certified.) |
| Requisite documents/ certification | HALAL |
| Expiration date | 24 months from the date of manufacture (when stored in a cool, dry place). |
SUMATRAA INDUSTRIES SDN BHD
https://www.sumatraafood.com.my/- Overseas exhibitors
- Exportable
- Co-exhibitor
- Organizer : SELANGOR STATE DEVELOPMENT CORPORATION - PKNS
- FOODEX JAPAN 2026 / 2026 Japan Meat Industry Fair 50th
- National Pavilion
- Booth number S1-R11-009
| Exhibited products | Sumatraa Industries Sdn Bhd is a Malaysian food manufacturer specializing in high-quality Ready-to-Eat (RTE) and frozen food products designed for modern consumers seeking convenience without compromising on taste and authenticity. At this exhibition, we are showcasing our range of: Ready-to-Eat meals (retort-packed & instant heating) Traditional sauces and cooking pastes Innovative food solutions for retail and food service sectors OEM and private label manufacturing services Our products are developed with strict quality control standards, ensuring food safety, consistency, and rich traditional flavours tailored for both local and international markets. We welcome distributors, retailers, wholesalers, and strategic partners to explore collaboration opportunities with us. |
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