-
Target Sector
Import and wholesale:
Food and beverage importers
Specialty beverage importers
Organic / natural product importers
Trading companies (food)
Distribution:
Food wholesalers / regional distributors
Specialty grocery distributors
HRI and institutional supply distributors
Retail:
Premium grocery chains
Natural / organic grocery retailers
Club / warehouse retail (value bulk formats)
Outdoor / adventure retail
Specialty coffee retailers / roasters
Gift and lifestyle retailers (premium Canadian products)
Foodservice and hospitality
Hotels and resorts
Ryokan and tourism facilities
Cafés and coffee chains
Restaurants and bakeries
Corporate and institutional buyers (offices, campuses, travel)
Online:
E-commerce retailers (domestic Japan)
Cross-border e-commerce / subscription platforms -
Usage Scenes(Usage/Recipies)
Home and daily use:
Everyday home coffee
Morning routine and breakfast
Home brewing and specialty coffee
Premium gifting at home
Outdoor and travel:
Outdoor activities and camping
Hiking, skiing, climbing, fishing
Travel and tourism use
Convenience coffee on the go
Work and office:
Office coffee and corporate use
Meetings and staff rooms
Workplace premium refreshment
Hospitality and foodservice
Hotel guest rooms and lounges
Ryokan and tourism facilities
Café and coffee shop menus:
Restaurant dessert or after-meal coffee
Events and catering
Retail and gifting
Premium grocery and lifestyle retail shelves
Seasonal gift sets and souvenirs
Canadian heritage / tourism retail -
Specialities,Sales point
Product quality and differentiation:
Premium craft whole bean roasted coffee from Canada, built for the way people actually live and explore
Flash Fuel brings CHRC craft coffee to an instant format, ready in seconds without losing the real coffee experience
Flash Fuel uses spray-dried coffee plus micro-ground coffee for fuller flavour and body
Origin and trust:
Made in Canada
Organic certification
Traceable sourcing and a transparent supply chain
Long-term producer and cooperative relationships
Market proof and retail traction in Canada
CHRC is a proven, high-velocity brand in Canada with national retail distribution
Carried by leading retailers including Whole Foods Market (national Canada), Farm Boy, Healthy Planet, Fortinos, Real Canadian Superstore, Calgary Co-op, Safeway, Sobeys, IGA, Nature’s Fare, Choices Markets, and MEC (national)
Strong repeat purchase performance across grocery, natural, and outdoor channels
Buyer friendly logistics:
Export ready and fully palletized for Japan, flexible order mix
Shelf life and nutrition independently verified by a Canadian lab
CPTPP eligible, 0 percent tariff into Japan
Brand:
Canadian outdoor heritage, conservation-led, giftable. - Countries of Trade
JAPAN : Both direct and indirect transactions are acceptable
U.S.A. : Both direct and indirect transactions are acceptable
| Size / capacity | 1. 340g Organic Whole Bean Arabica Coffee 2. 908g Organic Whole Bean Arabica Coffee |
|---|---|
| Manufacturer's Suggested Retail Price | 340g - Organic Craft Whole Bean Coffee: $30.00CAD ~ ¥3,195.00/unit 908g - Organic Craft Whole Bean Coffee: $75.00CAD ~ ¥7,987.50/unit |
| Ingredients | 100% Organic Whole Bean Arabica Coffee |
| Requisite documents/ certification | FDA USDA Organic Certification CFIA - PCP, AHS (Alberta Health & Safety) - Certificate, COR - OCIA, Organic Certification |
| Expiration date | 340g Whole Bean Coffee: 1 years from production date, mmm/dd/yyyy 908g Whole Bean Coffee: 1 years from production date, mmm/dd/yyyy |
| Special Remarks | - First launch into Japan, seeking an importer partner - Canadian heritage coffee brand for outdoor life, conservation, and community - One tree planted for every bag sold - Premium craft whole bean plus Flash Fuel craft instant, ready in seconds - Export ready with Japan docs, Canadian lab-verified nutrition and shelf life - CPTPP eligible 0% tariff - Flexible mixed-pallet MOQ |
Government of Alberta Agriculture - Japan Office
https://www.alberta.ca/agri-food-export-catalogue- Overseas exhibitors
- Exportable
- Co-exhibitor
- Organizer : Agriculture and Agri-Food Canada
- FOODEX JAPAN 2026 / 2026 Japan Meat Industry Fair 50th
- National Pavilion
- Booth number E4-A03-012
| Exhibited products | Discover Premium Canadian Craft - Province of Alberta Booth Hall 4 - E4-A03-12. Experience the diversity of Canadian featuring a curated selection of premium food and beverage brands. Each product reflects Alberta’s commitment to quality and craftsmanship. Anohka Distillery presents elegant Canadian whisky and gin, offering smooth balance, refined aroma, and modern character. Bridgeland Distillery complements this with artisanal whisky and brandy, crafted in small batches with depth and authenticity. Canadian Heritage Roasting coffee brings precision-roasted beans with rich aroma and clean flavor, perfect for cafés and specialty retail. Casa Bonita adds energy with crisp tortilla chips and vibrant salsa made for true flavor enjoyment. Chinook Cheese offers Mediterranean-inspired cheeses crafted in Canada, ideal for gourmet menus, pairing, and retail. Righteous Gelato completes the experience with natural, creamy gelato made from real ingredients and joyful recipes. We invite buyers, distributors, chefs, and media to visit our booth, taste the products, and discover new opportunities for collaboration. Come experience Alberta, Canada craftsmanship, quality, and flavor! |
|---|